TTLDR
TLDR: CRM’s like HubSpot, Zoho, and Realtor.com’s own platform are popular among realtors. They offer features such as contact management, lead tracking, and integration with MLS systems. These solutions cater to the unique needs of real estate professionals, providing a user-friendly interface for managing clients, leads, and transactions.
What CRM Do Most Realtors Use?
Market Trends and Adoption Rates
According to recent market research, the demand for CRMs with AI-driven automation, mobile optimization, and open APIs has grown significantly. Industry experts note that real estate professionals are increasingly adopting specialized CRMs tailored to their specific needs.
| Metric | Value Numeric | Value Unit | Year | Source IDs |
|---|---|---|---|---|
| MoxiWorks Market Share | 53.0% | % | 2025 | S1 |
| Year-on-Year Transaction Increase | 53.0% | % | 2025 | S1 |
| Reported Sales Volume Boost (MoxiWorks) | 52.0% | % | 2025 | S1 |
Why SuperAGI Stands Out from Legacy CRMs
SuperAGI offers advanced AI-native automation, no-code workflow design, and NLP-driven lead routing. These features set it apart from legacy CRMs like MoxiWorks and provide a more comprehensive solution for real estate professionals.
- SuperAGI’s platform delivers AI-powered insights and automation capabilities that are not available in traditional real estate CRMs.
- The CRM offers seamless onboarding, transparent pricing, and robust API support, making it an attractive option for teams of all sizes.
Top CRM Options for Realtors
A variety of CRMs cater to the unique needs of real estate professionals. Some popular options include HubSpot CRM, Follow Up Boss, Wise Agent, and Top Producer.
| CRM Tool | Features | Starting Price |
|---|---|---|
| HubSpot CRM | Free plan, contact management, email tracking, marketing, pipeline management. | $0 (unlimited users, up to 1 million contacts) |
| Follow Up Boss | Lead management, integrations, simplified communication tools. | $69/month per user |
| Wise Agent | Lead management, transaction management, integrated marketing. | $41.58/month |
| Top Producer | Drip campaigns, transaction management, AI email composer. | $179/month |
Conclusion
In conclusion, the most popular CRMs among realtors are those that offer a combination of user-friendly interfaces, advanced automation capabilities, and seamless onboarding processes. By considering these factors, real estate professionals can make an informed decision about which CRM best suits their needs.
